Digital Ads Specialist

Website 2Stallions 2Stallions

Are you looking for an opportunity to shape the direction of one of the most dynamic digital marketing agencies in the region?

At 2Stallions we have a great culture that values big ideas, creative thinking, teamwork and results. Join our team to help build a company that revolutionises the way consumer brands connect with audiences on a massive scale. We work with Fortune 500 companies and stock-listed companies from all over the world.

We are currently looking for an experienced Digital Advertising Specialist, working remotely from Kuala Lumpur, Malaysia. Your primary role will be executing innovative digital advertising solutions for ROI-positive results. You should have a strong sense of responsibility, be proactive and make data-driven recommendations.

Responsibilities

  • Develop and execute campaigns across digital channels such as paid search, display and programmatic.
  • Collaborate with the internal teams to ensure the proper setup of campaigns according to the best practices.
  • Conduct extensive research on keywords, audience and placements.
  • Create and present monthly reports with an analysis of campaign performance along with recommendations for continual improvement.
  • Monitor campaign performance and optimize based on performance data to meet and exceed client’s goals.
  • Prepare media plans to forecast results and offer budget recommendations.
  • Set up goal tracking through Google Analytics 4 & Google Tag Manager and troubleshoot, if required.
  • Stay up to date with the latest developments and best practices.
  • Assist Senior Strategist with paid search campaigns, as and when required.
  • Report monthly, quarterly and annual performance with comparisons against historical forecasts, industry trends and seasonality insights.
  • Present your reports and recommendations to the client
  • Proactively perform regular optimization audits to maximize results.
  • Set up Google Analytics 4 property, events and conversions using Google Tag Manager.
  • Stay up-to-date with best practices and industry trends.
  • Assist in the development of overall digital marketing strategies.
  • Configure and set up marketing automation platforms, such as HubSpot, Marketo, or Pardot, for multiple clients.

Requirements

  • Have a Bachelor’s degree in Advertising, Marketing, Media, Communications, or any related discipline
  • Have at least 2-3 years of working experience in an agency.
  • Hands-on experience with Google & Microsoft Ads is a must.
  • Proven experience working with platforms like HubSpot, Marketo, or Pardot is a plus.
  • Ability to analyse data from Google Analytics 4
  • Familiarity with Microsoft Excel functions (at least intermediate skills preferred)
  • Strong analytical skills and the ability to interpret and leverage data for decision-making.
  • Able to quickly learn relevant tools independently
  • Be excellent in verbal and written communication skills in English
  • Pay close attention to detail
  • Be able to work independently
  • Be resourceful, and innovative and solve problems
  • Be able to juggle multiple projects and meet unpredictable deadlines consistently

To apply for this job please visit hr.twostallions.com.

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