What is Kajabi?
Kajabi is an all-in-one platform for creators, coaches, and educators who want to sell digital knowledge products — online courses, memberships, coaching programs, communities, podcasts, newsletters, and digital downloads — without stitching together five separate tools. Website hosting, email marketing, sales funnels, payments, and product delivery all live inside one dashboard. It targets what Kajabi calls 'knowledge entrepreneurs': people who make money from their expertise, not from physical goods.
Core Features
- Online course builder with drip scheduling, cohort-based delivery, video chapters, and assessments
- Built-in email marketing with visual automation builder, branching logic, and sequence templates
- Sales funnel (pipeline) builder for landing pages, checkout pages, and upsells
- Membership sites and community spaces with discussion threads and member directories
- Coaching tools including scheduling, video calls, and packaged coaching programs
- Podcast and newsletter hosting built into the same account
- Website builder with drag-and-drop editor and built-in templates
- Analytics covering revenue, opt-ins, page performance, and student progress
- Branded mobile app for students (available on Pro plan)
- AI-assisted course outline generation, email drafting, and video transcription (transcription is a paid add-on at $90/month)
- Zapier integration and native webhooks (Growth and Pro plans)
How Remote Teams Use Kajabi
Most Kajabi users are solo operators or very small remote teams — a course creator and one or two virtual assistants. The Growth plan allows up to 10 admin users, and Pro goes up to 25 extra admins, which is enough for a small distributed team to manage content, respond to student queries, and run marketing campaigns from anywhere in the world. Because everything is on one platform, remote team members do not need access to five different tools to do their jobs. The async-friendly setup means someone in Manila can upload new course content while someone in Kuala Lumpur handles the email broadcast.
Who Gets the Most Out of Kajabi?
Kajabi is built for established creators and small knowledge businesses, not beginners testing their first course idea. The January 2026 pricing overhaul removed the entry-level Kickstarter plan and raised all remaining tiers — the cheapest option is now $143/month on annual billing. If you are already running a course or coaching business and currently pay separately for an email tool, a funnel builder, and a course platform, Kajabi can consolidate those costs. If you only need basic course hosting and already have email sorted, Kajabi is expensive for what you actually use. Corporate LMS teams needing SCORM compliance should look elsewhere.